Creative Brief Sample (BBH) taken from a round-up ad analysis of agency creative briefs. Provides an interesting insight into how the creative planning and process at other agencies works and their selective approach for each project.
Personally, I am a fan of the BBH Template but also the looseness of the fallon one, for stronger thinking patterns.
The Planning Lab: A totally subjective creative brief template review
Source: theplanninglab.typepad.com
Typeverything.com
Illustration from ‘Bone – Anatomy Illustrated’ A book by Josip Kelava.
(via Tom Redfern)
THE CUTEST
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Typeverything.com - JUST DO IT by Peter Tarka.
